A Little Post about Blogging Integrity

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No nails in this post – I wanted to address something I stumbled upon the other day while browsing Femme Fatale eyeshadow swatches.  The post in question had quite a long rant about Australian bloggers only reviewing free samples from Australian brands and then never mentioning them again/purchasing from the brand.  Because of this they saw the reviews as inferior and possibly not genuine.

I shouldn’t feel I need to defend my integrity but reading that post really bothered me so I wanted to put this down on paper for all my readers.

Now this post was about a year old and I’m not going to link to it because I’m not wanting to stir up shit.  But it did get me thinking – there are A LOT of Australian Indie nail polish brands out there now and its true that they tend to favour Australian bloggers for their reviews (have you seen how expensive shipping is here?!).  I just wanted to take a moment to say that when I review a product, it is always an honest review.  I don’t accept every offer I get of review samples, I generally accept based on the reputation of the brand and their products.  If I suspect a product isn’t going to be that great I generally don’t accept the request to do a review.  This means generally my reviews are positive, but I will share if something is less than spectacular too.

When I’m done reviewing products, I often give them away within my circle of nail polish friends here in Sydney so the love is shared around which means they don’t get featured in future posts.

As to the rant about bloggers then never buying from brands they review and only being there for the free stuff – if I had to buy everything I showed to you on my blog, I wouldn’t have that much to share.  I don’t have a big budget for purchasing products so generally I will buy based on three criteria:

1. It’s a product I want – generally I rarely buy outside of Australia these days, shipping is too expensive from the US now and we have a great variety right here in Australia.  Even so I can’t afford to support every brand we have here in Australia so some brands do only get shown through reviews.

2. It’s a brand I would like to showcase on my blog – I don’t take it for granted that I should be entitled to “free stuff”, so if I see something I think is great and I want to show to you all, then I will go buy it.

3. Is it unique? I have over 700 polishes these days and have easily given away another 200 – it’s rare to find something unique enough to set itself apart in my collection.  If I have something similar then I’m not buying.

So there you have it, hopefully my readers don’t feel this way to start with, but if you do then I’m hoping this puts your mind at rest.

7 thoughts on “A Little Post about Blogging Integrity

  1. Thanks for clarifying – but I agreed with you anyway. As a blogger myself, I am often accused of the same thing (accepting products, writing favorable reviews, and then never purchasing from the company again.) Of course it’s an honor to receive products to review, and reviews should always be truthful, but it isn’t always in our budget to purchase several more polishes from the same company – but at least we can tell those who have the funds what we honestly think of a product they might want to buy! Keep doing what you do, I trust your blog :)

  2. as a aussie blogger too i tend to purchase most of what i review out of my own pocket, and on a lot of my blogs i write if i had purchased myself or it was given to me to review. that being said….there are people out there who dont do right by others by writing what the brand wants to hear. im honest and if there is something negative about a product i usually will contact the supplier first to enure it is not a one off odd product that may have slipped threw quality control. as a polish maker i have had good and bad posts about my brands which i take onboard and then try to correct for next time. as usual others jump to conclusions and do not check all the facts…….

    • I think that is incredibly good natured of you to contact the suppliers to check it’s not a one off ‘baddie’. I realise you get some products for free & could imagine some people would really take this for granted. It’s nice to know that there are still many bloggers out there that are in this for the common good (getting word out about good, unique products) & not just in it for the ‘freebies’.

    • I think that is incredibly good natured of you, osirisandloki, to contact the suppliers to check it’s not a one off ‘baddie’. I realise you get some products for free & could imagine some people would really take this for granted.
      It’s nice to know that there are still many bloggers out there that are in this for the common good (getting word out about good, unique products) & not just in it for the ‘freebies’.

  3. I agree that you didn’t need to defend yourself (although, I think your post was a good one). I can’t speak to Australia specifically, but I have spent time looking at nail polish blogs from all over the world and find it very obvious when the blogger’s main objective is to get free stuff -vs- blogging about polish and reviewing what seems to be a good fit for their blog (helping to enable the reader to make informed decisions). It shows when a blogger has a relationship with the polish brand and takes the time to do reviews. Personally, I’ve never ever questioned the basis for your reviews or brand mentions. I hope you continue to feel comfortable “in your own blog-skin” and, well, leave it at that. :)

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